For those of us who are in the business of  helping doctors build their practices, we often times have to be very careful not to use the dreaded word “Business” or “Marketing”. This may sound crazy to outside observers, since healthcare is 16% of the United State’s economy and threatens to bankrupt the country. Why is it that doctors don’t want to think of themselves as being in “business”. Much, I’m sure, comes from their training and oaths taken to put the patient first above all. Think of this though. Doesn’t every business have to balance their clients service and…

Many practices are so hungry for patients that they sign up on patient contracts that are not as much of a benefit as they should be. One of the contract types is Workers Compensation. Most doctors will see a work comp patient if they come into their office, but many practices and specialties actually look for these types of patients. But should YOU look for these patients? Do you know if your state is directed or non-directed? Does your state have a state mandated fee schedule or not? If so, what is the fee schedule? After extensive research HNA put…